Exceptional Swiss Watch
It doesn't always have to be 2D or 3D-animation. For Rodania Xception we deliberately opted to return to the authentic grain of 35 mm film, for special lenses and for the craftsmanship of the filmmaker.
That's how we let the skill of the watch designer and the details of the Xception tell their own tale. Add a soundtrack composed to the beat of the watch and you get... an exceptional spot.