NRJ // Singsweeps

Tags: NRJ, CHR, singsweeps

A Toolbox full of energy

01/06/2010 - There's no need to introduce NRJ. But we do like to present their new singsweeps.

Again a new radiobrand knocked on Brandy's door. The NRJ producers left with a huge imaging toolbox that many radio DJs can only dream about.

The first result is a package of superfunctional singsweeps that works great between today's hit music. And yet, the NRJ brand gets all the attention it deserves

Demo

(Re)Mix N Match // Singsweeps

Tags: MNM, Hot AC, CHR, remix, singsweeps

To singsweep or not to singsweep...

18/01/2012 - To stand still is to fall behind. It's a cliché, but radio is bound by the same fate.

One year after a complete restyling MNM chooses to move forward in 2012 by expanding its jingle package. Part of the existing jingles have been remixed and complemented with a full batch of singsweeps.

10 cuts have gotten a Brandy make-over. But the positivity and recognizability of the original cuts were retained, so the original and the remix tracks can both be used on air at the same time.

The remix session provided a ton of extra postproduction tools. These were used to produce extra snappy singsweeps.