Close 2 You 2 // Soft AC package

radio2 detail image

Close 2 You 2

03/09/2008 - Radio 2, the Flemish public broad-caster's family station, creates room for classics but keeps in touch with today's pop music. On Brandy's advice, the imaging was expanded with a number of specific tools.

Five jingles were especially created to go with the current melodic and musical AC-pop (Colbie Caillat, Michael Bublé etc.). And last but not least, new tunes and jingles were composed and tailored to the new afternoon programmes. Click here and listen to a selection.

About Radio 2

Close 2 You 2 is an extraordinary package for an extraordinary station. Extraordinary, because Radio 2 still holds a market share of almost 30% in Belgium.

Demo

Get Adobe Flash player

Hit Collection // Hot AC package

rhonefm_widget_261X161

05-03-2013 - During the time that many Belgians went skiing in Switzerland, Rhône FM went the opposite direction. Not that there was much skiing to do in Brussels... But in the Brandy studios the foundation was laid for a restyling of the Valais area market leader.

Olivier Delaloye, PD Rhône FM, defined 5 distinct musical styles for the station’s new jingle package: electro, pop, rock, RnB & disco. The challenge for Brandy’s creative team was to create a coherent branding sound within those diverse musical directions.

The result: Hit Collection, an AC package of 5 jingles, 1 Top of Hour and several service beds.

ABOUT RHONE FM

Rhône FM is the leading radio station in Valais, the South West of Switzerland. The station is one of the 5 best listened to regional stations in French speaking Switzerland and reaches approximately 70,000 listeners.

Demo

Get Adobe Flash player